WFW8620_Dispenser.png
 

Experienced on-product graphics consultant, with a hand in shaping the final outcome of multiple product launches for multiple brands.

I drive brand consistency through global teams, training, and process. I’m an experienced Graphic Designer with 14 years of moving products from the concept through the production stage. I train and lead small teams spanning the globe. I read engineering drawings and I mesh with technical organizations, leaving more time for designers to explore.

I have provided unique input to the execution of well over a dozen brands’ on-product graphics, while providing structure for the wider organization to effectively interface with my team and with our design leaders’ vision for the brand. Having worked through multiple product launches ranging from small appliances (Kitchenaid) to major appliances (Whirlpool and Maytag) I provide value to the design and production teams. My experience with engineering organizations is of tremendous value in that I have a more thorough understanding of engineering process and workflow. This includes my participation in the authoring of the Whirlpool Production Process - having worked within a multi disciplinary team to define how product graphics are both created and managed by engineering software and the manufacturing organization.